What’s on Your Campaign Summary?
Once you've completed a creator campaign on Glewee, it's time to review the success of your campaign. When working with multiple creators posting pieces of content, you're going to want to understand where all of your new brand impressions are coming from based on social media platforms and the top performing creators you've worked with. You will see the total impression count that was generated throughout your creator campaign with circle indicators on the graph. Each circle represents the moment in time when a creator published content for your campaign and Glewee's social media engine began tracking the real-time statistics.
To get to your campaign summary you must click:
Campaigns Tab (in the main navigation) > Click into a Campaign > Click "Summary"
What data will you see in your Campaign Summary?
Through Glewee's social media engine, we are collecting the following statistics that are generated on the posts your creators are deploying to social media:
Estimated Content Value (ECV)
The campaign summary will show you an accumulative value of the total likes, comments, shares, and ECV in your campaign.
Downloading A PDF Of Your Campaign Summary
In one single click, you can download a full report of your campaign summary in PDF form. This is great for sharing amongst team members at your organization in an organized and easy function. With Glewee Essentials, you can download reports at any time to save and send.
This campaign summary PDF will include the following:
Total budget spent on Glewee Creators
Average cost per Creator
Cost Per Impression
Average Cost Per Social Media Post
Total Estimated Content Value
Amount of Posts
Creator statistics and post performances
To access your Glewee Campaign Summary - upgrade your account to Glewee Essentials today and begin scaling your influencer marketing with Glewee!
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