Our mission with Glewee is to connect Brands and Creators in order to allow them to safely, securely, and correctly execute brand deals that will be mutually beneficial to both parties. With that in mind, it is our goal to collect as much information about a Creator as possible and showcase these data points to Brands in order to market the Creator to the Brand in the most effective way possible.
When a Brand is looking at a Creator profile they are able to see the following metric points:
- Follower count per social media channel
- Total follower count on all linked social media channels
- Average like per post (varies per social channel)
- Engagement Rate (varies per social channel)
As we’ve learned with past Brand cases, it is best to collect and represent the data about a Creator as clear and descriptive as possible. This way, the Brand knows exactly what type of analytical results each Creator can generate for them in a branded campaign. It is highly suggested that every Creator allows Glewee to display their metrics, though these data points can be hidden if requested by a Creator.